Publication Plan

Publication Plan

Title: Feel
Positioning Statement: ...The Indie Rocker In You.
Frequency of Publication: Monthly.
Price: £3.00
Distribution: Newsagents, record shops, supermarkets, Indie and rock concerts/gigs.

Rationale: The approach of the magazine will very much be from an Indie fan's perspective. My magazine's double page spreads will often be written by the fans for the fans, on topics such as gig reviews and album reviews. My magazine will be very up to date in terms of new album releases and upcoming artists and bands.

Style: Colloquial style, and very much personal opinions throughout (not afraid to offer strong comments). The magazine will use witty but simple language. Images will be the dominant feature of layouts.

Regular Content
Editor’s letter.
Concert/ Gig reviews.
Album reviews.
Who are we "feelin’". (Who are we liking this month.)
2 minutes with… (Fast interview.)
UK Indie singles & albums chart.
The Feel awards.
Fans' forum.
Feelin’ fine (horoscopes, quizzes etc).
Upcoming gigs.
Competitions.
Following… (Eg. The Killers)

Feature Content
Jack Clarke interview.
U2 fan interview.
30 seconds with 30 Seconds to Mars.
Kings of Leon world tour review.
Artist interviews.
The month in pictures.
Indie vs. R’N’B.
Paramore interview.
Creative artists.
U2 set to tour the world, again!
New and unsigned.
What happened to The Fratellis?
The Killers tour diary.
Snow Patrol write a song about a fan!
Our biggest stars as youngun's.
Feel fashion - New indie outfits.
Interested in producing music?

House Style
Coverlines - font from "dafont.com" called 28 days later. See "coverlines" image.
Standfirst - Franklin Gothic Demi bold.
Captions - Franklin Gothic Demi 8pt.
Features first paragraph : drop capital from "dafont.com" called Birth of a hero. See Drop capital image. Rest Impact, 5 lines deep.
News first paragraph : First two words in bold capitals.
Body text: Franklin Gothic Medium 11pt.
Colour Scheme: Dark blue, light blue and red.